West Texas rural land hit a record $2,787 per acre in the third quarter of 2025, up 15.79% from a year earlier, according to the Texas Real Estate Research Center (TRERC) at Texas A&M University. TRERC’s own analysis ties part of the jump to a specific, named cause: a surge in land demand around Abilene tied to data center and AI infrastructure construction, not a broad-based rural land boom.
How much have land prices risen in West Texas’s Region 3?
West Texas — TRERC’s Region 3, which covers the Permian Basin and surrounding counties — has posted the steepest, most consistent price growth of any of Texas’s seven rural land regions through 2025. Each quarter set a new record.
| Quarter | Region 3 price/acre | YoY change | Statewide price/acre | Statewide YoY change |
|---|---|---|---|---|
| Q1 2025 | $2,662 | +12.89% | $4,827 | +2.68% |
| Q2 2025 | $2,702 | +16.77% | — | +4.60% |
| Q3 2025 | $2,787 | +15.79% | $5,158 | +5.87% |
Source: TRERC Texas Rural Land Markets, first through third quarter 2025 reports.
Region 3’s growth rate has outpaced every other TRERC region and roughly doubled the statewide pace in every quarter of 2025. TRERC’s third-quarter report calls this “some unusual dynamics” for the region, since the price jump arrived alongside a steep drop in the volume of land actually changing hands.
The shift shows up clearly in tract size and total acreage sold. In the first quarter of 2025, Region 3’s typical tract size actually grew 12.48% year-over-year to 434 acres, and total acres sold rose 5.65%, according to TRERC’s first-quarter 2025 report — a fairly ordinary expansion. By the second quarter, that reversed: total acres sold fell 18.60% and tract size contracted 4.31% to 410 acres. By the third quarter, tract size had shrunk further to 382 acres, down 8.61% year-over-year, even as annualized sales counts rose 7.13% to 526 transactions. In plain terms, more (smaller) parcels are trading, fewer large ranches are, and the average price paid per acre keeps climbing anyway.
What’s actually driving the price spike?
TRERC points to a specific, named driver: land demand tied to data centers and AI infrastructure clustering around Abilene. “Demand for land has recently spiked in areas with strong potential for data centers and AI projects,” TRERC’s third-quarter 2025 report states, naming “the Abilene area (Taylor and Jones Counties)” as a specific example within Region 3.
The clearest example is the Stargate campus southwest of Abilene, a joint venture between OpenAI, Oracle, and SoftBank that occupies roughly 1,100 acres and is part of a $500 billion AI infrastructure commitment, according to the Dallas Morning News, which toured the site in September 2025. U.S. Sen. Ted Cruz told attendees at the tour that “Texas is ground zero for AI,” citing the state’s low-cost energy and light regulatory footprint as draws. Stargate has since announced additional sites in Shackelford and Milam Counties, both within reach of the same West Texas land market.
That kind of large, capital-intensive project doesn’t just buy the parcel it sits on — it reshapes what nearby landowners expect their acreage to be worth, and it pulls in speculative buyers positioning ahead of the next announcement. But TRERC’s own numbers complicate a simple “AI is buying up West Texas” story: total acres sold in Region 3 fell 18.12% year-over-year in the third quarter, driven by “substantially fewer sales of tracts over 500 acres.” Fewer big ranches are trading, not more. The record price per acre is being set by a shrinking, higher-value slice of transactions rather than a wave of new buyers across the region.
Do USDA and Federal Reserve data back up the trend?
Only partly — and the gap between data sources is itself informative. USDA’s National Agricultural Statistics Service reported Texas’s statewide farm real estate value at $2,970 per acre in 2025, up 6.1% from 2024, with cropland at $2,710 per acre (up 5.4%) and pastureland at $2,300 per acre (up 4.5%), according to the USDA NASS Land Values 2025 Summary released in August 2025. That’s real appreciation, but it’s a statewide blend across all of Texas’s farmland — it doesn’t isolate West Texas the way TRERC’s regional breakdown does, so it reads as a much smaller gain.
The Federal Reserve Bank of Dallas tells a more mixed story. Its fourth-quarter 2025 agricultural survey of Eleventh District bankers — a survey of appraised, bank-reported land values rather than closed sales — found Texas ranchland values down 2.2% year-over-year, even as bankers said they expect farmland values to keep rising over the next three months. “A few respondents noted the increased demand for farmland for non-agricultural purposes,” the survey states, though the specific comments about development pressure came from Southeast Texas rather than the Permian Basin. One banker wrote that “agricultural land around Harris and surrounding counties is being bought up for development,” and a separate respondent in the district’s Louisiana territory said “recent artificial intelligence construction projects are putting pressure on landowners to sell to developers.”
That divergence matters for a landowner trying to figure out what their own parcel is worth. TRERC’s price is a four-quarter moving median of actual closed sales, segmented by region and tract size — it captures what buyers are really paying right now, including the AI-driven activity around Abilene. The Dallas Fed’s number reflects bankers’ appraisal-style estimates across the district’s ranchland generally, which can lag behind fast-moving pockets of demand and doesn’t isolate West Texas specifically. Neither number is wrong; they’re measuring different things.
Is the spike happening everywhere in Region 3, or just in specific counties?
It’s concentrated, not uniform. TRERC’s Region 3 spans dozens of West Texas counties, from the Permian Basin oil patch to ranching country well outside any data center’s reach, and according to TRERC’s third-quarter report, the acreage decline behind the price spike came specifically from a falloff in large-tract sales rather than a region-wide rush. A landowner outside Taylor or Jones County, with no data center project nearby, shouldn’t assume the regional median applies to their own parcel — it’s a composite across a large, varied area, and a comparable sale on the other side of the region carries limited weight for assessed value or an actual offer on a specific tract. Local factors — water availability, road access, mineral rights history, proximity to a highway or a specific project footprint — still do most of the work in setting what an individual tract is worth.
Is this a new boom, or a rebound from a slower stretch?
Some of both. Statewide price growth in Texas bottomed out at 1.64% year-over-year in the fourth quarter of 2024 and has accelerated every quarter since, according to TRERC’s Fall 2025 market summary, which credits high interest rates — “higher than they were most of the 15 years prior to 2023” — as the main reason the broader market slowed after “the historically steep rise in prices from late 2020 through 2022.” That earlier run-up, driven by pandemic-era migration to rural property and low borrowing costs, was a statewide phenomenon touching nearly every region. What’s happening in Region 3 now looks different in shape: it’s a single region decisively outrunning the other six, concentrated in specific counties, arriving as overall transaction volume statewide is still described by TRERC as “well below pre-pandemic levels of 2017-19.” Interest rates haven’t dropped enough to bring the broader market back to 2021-era volume, which makes Region 3’s run harder to explain as simple demand recovery and easier to tie to the AI infrastructure buildout landing in specific West Texas counties.
Will West Texas land prices keep climbing?
TRERC’s own forecast model is cautious. The center’s third-quarter 2025 report says its latest statewide forecast still points toward a nominal price decline over the next three years, though a more modest one than previously projected — under 2% cumulative — with little change expected in the next few quarters. That’s a statewide figure, not a Region 3-specific one, but it signals that TRERC’s economists see the broader Texas rural land market as more likely to plateau than to keep accelerating at 2025’s pace.
For Region 3 specifically, the sustainability of the run depends on whether data-center and AI-related construction keeps expanding into new counties or stays concentrated around a handful of already-announced sites. Interest rates, which TRERC’s analysts flag as “likely the most prominent reason for the market slowdown” in transaction volume statewide, are a headwind independent of any single county’s project pipeline. A landowner weighing whether to sell now or wait is really betting on two different things at once: whether AI infrastructure buildout keeps spreading, and whether the broader financing environment for land purchases loosens or tightens from here.
What should a West Texas landowner do with this data?
Treat TRERC’s regional figure as a starting point for research, not a number to plug into an offer. If your parcel sits in or near a county with active data center, energy, or infrastructure development, recent comparable sales in that specific area matter far more than the regional median. If it doesn’t, the statewide USDA and Dallas Fed figures — both showing far more modest, and in the Dallas Fed’s case negative, movement — are probably a closer guide to what a typical buyer will actually pay.
Selling raw acreage or ranchland in a market like this often means fielding offers from multiple directions — brokers, neighboring ranchers, and companies that buy land directly without listing it. AMM Land Sales makes cash offers on ranch and pasture land and raw acreage directly to owners, including in West Texas, and pays closing costs on any deal it closes; it isn’t a licensed brokerage and doesn’t represent a seller’s interests, so it’s worth getting more than one number before deciding what your land is actually worth in the current market. For more on how regional land values are tracked and reported nationally, see the what land is worth guide.